CITIZENS ALWAYS.

Support isn't something you switch on at kick-off.

It's there on ordinary mornings, in conversations with strangers, in the anticipation before a big match, and in the belief that never disappears when the result doesn't go your way.

Citizens Always is for the supporters who were there through every chapter, and those writing their own stories with City today.

Because loyalty isn't measured in victories. It's measured in belonging.

Once a Citizen. Always a Citizen.